SASKIA KIVI⟩Nutisõltuvus ei küsi vanust ehk Miks oleme oma vanavanemad tähelepanuta jätnud

Digital discussions regarding technology often center on the impact of screen time and social media use among younger demographics. However, the article points out that a significantly vulnerable group—the elderly—is frequently overlooked in these conversations. According to Saskia Kivi, the communications director at Samsung, there is a growing need for greater focus on the risks associated with technological advancement and increasingly sophisticated scams targeting older adults.

Kivi suggests that the rapid evolution of digital threats requires more attention directed toward those who have not grown up immersed in the internet. As technology becomes more integrated into daily life, the methods used to exploit this gap are becoming more subtle and difficult to detect. These evolving scam schemes pose unique dangers to older populations who may be less familiar with modern digital security protocols.

The concern is not against technology itself, but rather the gap in education and awareness surrounding its potential misuse. Experts recommend that educational initiatives need to adapt to meet the needs of the entire age spectrum. Focusing solely on youth engagement neglects the significant risks faced by seniors who are increasingly becoming targets for phishing, online fraud, and misinformation.

Addressing this gap requires comprehensive public awareness campaigns tailored specifically to the challenges faced by the vanust (elderly). By bringing more focus to the digital literacy of older generations, stakeholders can help mitigate the risks posed by modern scams, ensuring that technology remains a tool for connection rather than a source of vulnerability for the vanust. Saskia Kivi’s insights underscore the necessity for industry leaders, such as herself, to champion this broader conversation, ensuring that the concerns of the vanust are central to the discussion around digital safety.

Topics: #saskia #kivi #vanust