Representatives of Fookus Space, an office space located in Rapla, Estonia, launched an advertising campaign last week that quickly went viral on social networks. Video excerpts from the campaign, which included the message “We came to the conclusion that one of the best ways to contact these people is to be on their way to work,” were circulated widely. Residents of Rapla praised the advertising, stating, “Deserving of an award in the advertising field!” The campaign utilized the location of the space to target potential clients.

Topics: #advertising #space #rapla

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